Arkhbum Tissue Group LLC (IS Vorsino, Kaluga region, part of Pulp Mill Holding) has extended the product line under its own brand Soffione.
From the end of March, the plant has started to produce the ultra-format for the first time in Russia – Soffione Grande towels (55 m, 500 breaks). Grande is produced from 100% pulp, ensuring safe contact with food.
Regarding the large-scale output of Arkhbum Tissue Group products to the Russian market, the company noted that currently the supply contracts are signed with all the largest retailers in the country. Soffione branded products will appear on the supermarkets shelves in May.
As previously reported, the first converting line Futura (Italy) for the production of toilet paper and paper towels under its own brand Soffione (capacity of 276 mln. cond. rolls of toilet paper per year) has been started at the Arkhbum Tissue Group plant.
The first batch of tissue products was shipped to customers in the beginning of February.
The second converting line Futura (Italy) and new turn-key paper machine (PM) by Andritz AG (Austria) for the base paper production (capacity – 70 thousand tones per year) are being installed.
According to Vladimir Krupchak, a member of the Board of Directors of APPM, after the startup of own paper machine on pulp-free raw materials (without recycled pulp and chemical additives accordingly), Arkhbum Tissue Group intends to make available a second own brand on the market that will cover all segments of consumption - from economy to premium class.
Arkhbum Tissue Group is the largest investment project of Arkhangelsk Pulp and Paper Mill JSC. The investment amounts to 8.5 bln rubles.